We understand the importance of putting together the pieces of all the online marketing puzzle. From consultation to implementation, we offer a variety of graphic/web design and social media services that fit your business. Services include: Web Design, Logo Design and Branding, Graphic Design and Social Media Consulting and Training.
If you are looking to create an online presence for your growing small business or just need a website makeover, you need the right professionals working for and with you! A substantial online presence has become essential for every company. It’s not only important to reflect the face of the business with your website, but it is equally important to engage your potential customers, clients and partners into a conversation.
WordPress is the the most popular online content management system. Today, it powers one of every 6 websites on the Internet, nearly 60 million in all, with 100,000 more popping up each day. It offers users the ability to take control of their own website content by making it very user friendly.
Your website can have many different features; from photo galleries, contact forms, shopping carts, event calendars, newsletter subscription, etc.
Give us a call to discuss your website goals. We can bring your vision to life.
Social Media Marketing: Design and Management
When it comes to the internet, the number one reason to have your business online is to drive traffic to your website and get the visitors to take action while there. Having a strong presence in social media also improves your search engine optimization, as these accounts are now indexed by Google.
So let’s face it. Today’s world runs on social media. If you don’t use it to help identify your business you’re not only losing customers, you’re losing credibility. Everyone is using social media; everyone, everywhere. Let us show you how to work social media to your advantage and boost sales.
We build custom Facebook pages, application services and integration services for your existing website.
We can also assist with the management and design of your Twitter, Google+, YouTube, Linkedin accounts.
See our portfolio for examples of our custom social media designs.
Social Media Marketing Strategy Plan
If you plan to spend time and energy on your social media presence, you need some form of a social media marketing plan. Best practice tips to create relevant content and engage in meaningful conversations with your social media audience. Review of your existing social media profiles, and give suggestions for improvement, and look more professional. You can ask any questions you may have of our social media consultant during your strategy session. We also help you understand how you can measure the results of your campaigns to make sure that you can evaluate their effectiveness.
- Social Media Goals and Objectives
- Competitive analysis
- Analysis of target market
- Review of existing social media presence
- Recommended tools, including plan for each social media tool
- Recommended updates for website to increase Search Engine Optimization and improve visitor experience
- Suggestions for engaging your audience
- How to use a content calendar
- How to measure success with measurement tools
- Short-term Action Plan
- Assistance with setting up or optimizing your social media accounts
- 1 hour one-on-one strategy session
Social Media Training
Seminars and Workshops
Crummy Media Solutions offers a variety of sessions on social media from the basics to advanced classes. The sessions are a great way for small business owners to learn more about the power tool of social media and how to use it properly to ensure they are maximizing the potential for their business. We offer training on several of the more popular tools including; Facebook, Twitter, Linkedin and YouTube.
Private One-on-One Training
Some small business owners may not have have time to make it to an organized workshop or may want more personal attention, for them, we offer private one-on-one social media training sessions. These sessions will assure that all your questions are answered and your own business needs are being addressed. As well, you control the pace of the session to assure you time used wisely. We can also give you great ideas for content to post for maximum engagement and exposure.
Small Group Training
Small private sessions, for between 2-3 individuals, are ideal for a small group of employees responsible for social media content, or banded business owners with similar social media needs.
Sherry Crummy, owner of Crummy Media Solutions, is available for speaking engagements. She has spoken about Digital and Social Media Marketing at private business and association events, chamber of commerce events and business resource centres.
Some recent speaking events:
Boost Women Dinner Meeting in Kanata, Ontario
Carleton Place Chamber of Commerce – Business at Breakfast and Business Week
Logo Design and Branding
A brand is not just a logo. A brand is a voice, a tone, an identity and an attitude.
A logo and supporting brand materials that are distinct, clever, memorable, simple, adaptable, on-target, and help create retention of who you are in people’s minds. The designs should be personal and help people relate to you.
We will work with you to create brand collateral that will effectively resonate with your target audience. We ensure that every brand and logo design we develop for our clients is founded on solid marketing objectives with a long-term viewpoint. We invite you to drop us a line to discuss how we can help make your branding more concise and better organized.
The visual communication of your company through its logo, website, marketing materials, signage, exhibits, etc. will position your brand at a certain level in a customer’s mind. Effective graphic design will ensure your target market thinks of your company as you want it to be positioned.
People don’t read as much as they used to, making graphic design more important than ever. Because customers can make quick judgments, simple design elements will prompt them to select one product over another. Graphic design provides a prospective customer a taste of how your company operates and how effectively it can deliver.
You need to be unique in message and appearance with unforgettable and award winning graphic designs. Dynamic graphic design delivers your message, drives sales and prospects, and differentiates you from your competitors. With that said, we do the following for you.
- Visually illustrate your company values
- Portray a consistent image for marketing
- Grab the attention of the target audience
We create stunning marketing material for small businesses with our graphic design services.