Google Business Profile

What is Local SEO? Here’s How to Boost Your Visibility Within Your Community

Local SEO is a subset of search engine optimization that helps your business appear in search results when people are looking for services or products in a specific location. It ensures your business is discoverable by potential customers nearby who are actively searching for what you offer. Think about your own search habits. Chances are …

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Optimizing Google Business Profile for Local SEO Growth

Take Advantage of the Tools Available in the Google Business Profile to Expand Your Business Focusing some of your marketing resources on search engine optimization (SEO) is something any (good) marketing consultant will advise you to do.  With some simple tweaks to your website wording, formatting, and content, you can drastically increase your website traffic …

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Why You Need a Digital Marketing Audit (And How to Conduct One)

Is it time to review your digital marketing? If it’s been a while since you took a look at your marketing strategy, plans, platforms, and recent data, then the answer is yes.  The start of a new month or year is also always a great time to perform this audit: assessing and reflecting on where …

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